THE STERLING EAST HOUSE

Ready

DeveloperOP 17 LIMITED

CommunityBusiness Bay

AreaBusiness Bay

Started

16 years 11 months ago26-01-2009

Handover

2 years 4 months ago29-08-2023

Status

CompleteFinished

Project Description

PROJECT CONSISTS OF (2B+G+4P+21+2R)X 1 RESIDENTIAL BUILDING AND (2B+G+3+R) X 7 TOWNHOUSES LOCATED IN BUSINESS BAY. THE APARTMENTS ARE DESIGNED TO HAVE A CONCRETE STRUCTURE AND BLOCK WITH INTERNAL AND EXTERNAL FINISHES.

Performance Alpha

Momentum: Last 90Dvs Last 12M Baseline

Falling

-8%

Decline

Current:AED 2,085/sqft

Last 12M:AED 2,277/sqft

Momentum: Last 12Mvs Prior Year

Stable

+2%

Growth

Last 12M:AED 2,277/sqft

Prior Year:AED 2,230/sqft

Community Compare: Last 90DBusiness Bay

Discount

-16%

Below Avg

Project:AED 2,085/sqft

Community:AED 2,497/sqft

Liquidity: Last 12MExit Speed

Moderate

16%Turnover

42Sold (Last 12M)

Supply & Demand Matrix

THE STERLING EAST HOUSE averaged 16% liquidity over the last 12 months, which is considered moderate. High velocity indicates an active secondary market with easier exit potential. Lower velocity suggests long-term holds or cooling demand.

Type

Absorption (L12M)

Velocity

Studio

60 units

16 sold44 left

27%

Velocity

1 Bedroom

134 units

18 sold116 left

13%

Velocity

2 Bedrooms

57 units

7 sold50 left

12%

Velocity

3 Bedrooms

12 units

1 sold11 left

Velocity

4 Bedrooms

2 units

0 sold2 left

Velocity

Shop

1 units

0 sold1 left

Velocity

Layouts & Units (266)

Units	Type	Beds	Size	Avg Price	Last Price	Last Sold	Sales
Units 17 units	Type Flat	Beds Studio	Size 469 sqft	Avg Price AED 1.1M	Last Price AED 1.2M	Last Sold 23 days ago	Sales 11

Units 26 units	Type Flat	Beds 1 B/R	Size 975 sqft	Avg Price AED 2.4M	Last Price AED 2.3M	Last Sold 28 days ago	Sales 17

Units 2 units	Type Flat	Beds Studio	Size 410 sqft	Avg Price AED 1.1M	Last Price AED 1.1M	Last Sold about 2 months ago	Sales 3

Units EH301	Type Flat	Beds Studio	Size 574 sqft	Avg Price AED 1.1M	Last Price AED 1.1M	Last Sold 2 months ago	Sales 1

Units 5 units	Type Flat	Beds Studio	Size 478 sqft	Avg Price AED 1.3M	Last Price AED 1.3M	Last Sold 3 months ago	Sales 1

Units 3 units	Type Flat	Beds Studio	Size 477 sqft	Avg Price AED 1.2M	Last Price AED 1.2M	Last Sold 5 months ago	Sales 2

Units 3 units	Type Flat	Beds 3 B/R	Size 1,685 sqft	Avg Price AED 4.0M	Last Price AED 4.0M	Last Sold 5 months ago	Sales 1

Units 2 units	Type Flat	Beds Studio	Size 483 sqft	Avg Price AED 1.1M	Last Price AED 1.1M	Last Sold 5 months ago	Sales 1

Units 3 units	Type Flat	Beds Studio	Size 522 sqft	Avg Price AED 1.2M	Last Price AED 1.2M	Last Sold 6 months ago	Sales 2

Units 15 units	Type Flat	Beds 2 B/R	Size 1,663 sqft	Avg Price AED 3.1M	Last Price AED 3.4M	Last Sold 9 months ago	Sales 4

Units 2 units	Type Flat	Beds 2 B/R	Size 1,164 sqft	Avg Price AED 2.4M	Last Price AED 2.4M	Last Sold 9 months ago	Sales 1

Units EHG104	Type Flat	Beds 1 B/R	Size 813 sqft	Avg Price AED 1.8M	Last Price AED 1.8M	Last Sold 10 months ago	Sales 1

Units 11 units	Type Flat	Beds 1 B/R	Size 972 sqft	Avg Price AED 2.3M	Last Price AED 2.6M	Last Sold 11 months ago	Sales 2

Units EHG116	Type Flat	Beds 2 B/R	Size 875 sqft	Avg Price AED 1.7M	Last Price AED 1.7M	Last Sold 11 months ago	Sales 1

Units 3 units	Type Flat	Beds Studio	Size 420 sqft	Avg Price AED 977K	Last Price AED 1.1M	Last Sold 11 months ago	Sales 2

Units EH306	Type Flat	Beds 1 B/R	Size 1,192 sqft	Avg Price AED 2.5M	Last Price AED 2.5M	Last Sold 11 months ago	Sales 1

Units 3 units	Type Flat	Beds Studio	Size 413 sqft	Avg Price AED 1.2M	Last Price AED 1.2M	Last Sold 12 months ago	Sales 1

Units 6 units	Type Flat	Beds 2 B/R	Size 1,123 sqft	Avg Price AED 2.4M	Last Price AED 2.1M	Last Sold 12 months ago	Sales 2

Units 2 units	Type Flat	Beds 2 B/R	Size 895 sqft	Avg Price AED 2.1M	Last Price AED 2.1M	Last Sold 12 months ago	Sales 1

Units 8 units	Type Flat	Beds 2 B/R	Size 1,684 sqft	Avg Price AED 3.0M	Last Price AED 2.9M	Last Sold 12 months ago	Sales 2

Units EHG117	Type Flat	Beds 2 B/R	Size 1,010 sqft	Avg Price AED 2.3M	Last Price AED 2.3M	Last Sold 12 months ago	Sales 1

Units 13 units	Type Flat	Beds 1 B/R	Size 1,184 sqft	Avg Price AED 2.5M	Last Price AED 2.4M	Last Sold about 1 year ago	Sales 4

Units EH2004	Type Flat	Beds 3 B/R	Size 1,651 sqft	Avg Price AED 4.6M	Last Price AED 4.6M	Last Sold about 1 year ago	Sales 1

Units EH2101B	Type Flat	Beds Studio	Size 493 sqft	Avg Price AED 925K	Last Price AED 925K	Last Sold over 1 year ago	Sales 1

Units 8 units	Type Flat	Beds 2 B/R	Size 1,690 sqft	Avg Price AED 2.8M	Last Price AED 2.8M	Last Sold over 1 year ago	Sales 1

Units 3 units	Type Flat	Beds Studio	Size 438 sqft	Avg Price AED 980K	Last Price AED 980K	Last Sold over 1 year ago	Sales 2

Units 3 units	Type Flat	Beds 1 B/R	Size 869 sqft	Avg Price AED 1.9M	Last Price AED 1.9M	Last Sold over 1 year ago	Sales 1

Units EHR01	Type Shop	Beds —	Size 1,906 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 5 units	Type Flat	Beds 1 B/R	Size 11 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 15 units	Type Flat	Beds 1 B/R	Size 20 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH208	Type Flat	Beds 1 B/R	Size 696 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH308	Type Flat	Beds 1 B/R	Size 698 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 2 units	Type Flat	Beds 1 B/R	Size 705 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 2 units	Type Flat	Beds 1 B/R	Size 770 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHGG03	Type Flat	Beds 1 B/R	Size 836 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHG204	Type Flat	Beds 1 B/R	Size 838 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 2 units	Type Flat	Beds 1 B/R	Size 867 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 2 units	Type Flat	Beds 1 B/R	Size 873 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH202	Type Flat	Beds 1 B/R	Size 879 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHGG01	Type Flat	Beds 1 B/R	Size 886 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH103	Type Flat	Beds 1 B/R	Size 943 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH403	Type Flat	Beds 1 B/R	Size 963 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH401	Type Flat	Beds 1 B/R	Size 979 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH402	Type Flat	Beds 1 B/R	Size 989 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 2 units	Type Flat	Beds 1 B/R	Size 1,018 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH312	Type Flat	Beds 1 B/R	Size 1,039 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 4 units	Type Flat	Beds 1 B/R	Size 1,093 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH1801	Type Flat	Beds 1 B/R	Size 1,122 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 12 units	Type Flat	Beds 1 B/R	Size 1,123 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH404	Type Flat	Beds 1 B/R	Size 1,148 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH311	Type Flat	Beds 1 B/R	Size 1,173 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units Cancel - S02	Type Flat	Beds 1 B/R	Size 1,182 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 3 units	Type Flat	Beds 1 B/R	Size 1,193 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH104	Type Flat	Beds 1 B/R	Size 1,328 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH212	Type Flat	Beds 1 B/R	Size 1,388 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 4 units	Type Flat	Beds 1 B/R	Size 1,432 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH211	Type Flat	Beds 1 B/R	Size 1,564 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units Cancel - S03	Type Flat	Beds 1 B/R	Size 2,080 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units Cancel - GF4	Type Flat	Beds 1 B/R	Size 2,387 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 2 units	Type Flat	Beds 1 B/R	Size 2,971 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units Cancel - 603	Type Flat	Beds 1 B/R	Size 3,158 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units Cancel - S06	Type Flat	Beds 1 B/R	Size 3,576 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units Cancel - 1101	Type Flat	Beds 1 B/R	Size 4,885 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units Cancel - S01	Type Flat	Beds 1 B/R	Size 4,970 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHG105	Type Flat	Beds 2 B/R	Size 757 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 2 units	Type Flat	Beds 2 B/R	Size 794 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHG205	Type Flat	Beds 2 B/R	Size 823 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHG208	Type Flat	Beds 2 B/R	Size 832 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHG115	Type Flat	Beds 2 B/R	Size 841 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHG108	Type Flat	Beds 2 B/R	Size 852 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHG201	Type Flat	Beds 2 B/R	Size 855 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHG217	Type Flat	Beds 2 B/R	Size 1,004 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 3 units	Type Flat	Beds 2 B/R	Size 1,581 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH407	Type Flat	Beds 2 B/R	Size 1,681 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH2102	Type Flat	Beds 2 B/R	Size 2,140 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH2403	Type Flat	Beds 3 B/R	Size 2,332 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units Cancel - EHTH02	Type Flat	Beds 3 B/R	Size 4,636 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units Cancel - EHTH04	Type Flat	Beds 3 B/R	Size 4,639 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 3 units	Type Flat	Beds 3 B/R	Size 4,794 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units Cancel - EHTH03	Type Flat	Beds 3 B/R	Size 4,798 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units Cancel - EHTH07	Type Flat	Beds 3 B/R	Size 4,960 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH2401	Type Flat	Beds 4 B/R	Size 4,626 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH2402	Type Flat	Beds 4 B/R	Size 6,632 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHGG04	Type Flat	Beds Studio	Size 315 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH101	Type Flat	Beds Studio	Size 403 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHG107	Type Flat	Beds Studio	Size 427 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 3 units	Type Flat	Beds Studio	Size 430 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 3 units	Type Flat	Beds Studio	Size 489 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 3 units	Type Flat	Beds Studio	Size 511 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units 2 units	Type Flat	Beds Studio	Size 543 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EH201	Type Flat	Beds Studio	Size 572 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHG206	Type Flat	Beds Studio	Size 586 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

Units EHG106	Type Flat	Beds Studio	Size 598 sqft	Avg Price —	Last Price —	Last Sold —	Sales —

93 unique layouts covering 266 units